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Posts Tagged ‘Impact’

Technology skids in to prevent accidents

We all take the brakes in our car for granted. We expect them to work perfectly, especially if we need them in an emergency. So it’s no surprise that they’re a part of the vehicle that’s overworked – the average driver uses their brakes an estimated 75,000 times a year.
Advances in technology through the years [...]

The DrowZZZy Driver!

Does this story sound familiar?
“It was early evening and I was on the road for a couple of hours. I should have taken a rest break but I just wanted to get home. I felt ok – I know I wasn’t at my sharpest but home was only 30 minutes away. My eyes started to [...]

New Lower Drink Drive Limits

New, lower, drink drive limits come into force tomorrow. Make sure you’re aware of the changes. But, as ever, the best way to be sure you’re under the limit, and to stay safe, is to simply never drink before driving.

Brought to you by AXA Car Insurance Ireland

Top tips for motorcyclists on road safety- VIDEO

Motorcyclists can often be vulnerable road users. According to the Road Safety Authority’s National Motorcycle Plan 2010 – 2014 they accounted for one in ten of all road fatalities in 2009. This is especially worrying given that motorcycles only accounted for one percent of all licensed vehicles in the Republic of Ireland in 2007.
This [...]

Back to school- How to keep your kids safe in the car

Summer is officially over – not that it was much of a summer! And for many parents it’s time to start back out on the road as an unpaid chauffeur doing the school run.
Keeping your children safe in the car is a top priority for every parent. But even if you think you’re doing everything [...]

How to overtake a cyclist safely- VIDEO

The Tour de France has had its fair share of crashes so far this year. But none of these were more shocking than the incident where a TV car swerved into two cyclists – Juan Antonio Flecha and Johnny Hoogerland – flipping them into the air and straight into a barbed wire fence. The accident [...]

Distractions of the heart

Forget about phones and iPods, passengers are increasingly becoming dangerous driving distractions. Whether you’re flirting or fighting with your girlfriend or boyfriend, having a laugh with your mates or even catching a quick snack while behind the wheel, make sure to keep your attention on the road ahead.
According to a survey carried out by Confused.com, [...]

Driving to a different beat

We’re all into different types of music – you might enjoy rocking away on your trusty old air guitar to a bit of AC/DC, while I might prefer singing along to Jedward’s latest musical ‘creation’. I said might. Maybe you’re even that rarest of creatures – an Enya fan. But what you probably didn’t realise [...]

Irish Motorway Madness

It sounds like something you’d only see in an action movie – a motorist speeding headlong into oncoming traffic on a busy motorway. But apparently this crazy sight isn’t as rare as you’d think.
In fact, according to Road Safety Authority chief executive Noel Brett, high-risk incidents of motorists driving the wrong direction down motorways have [...]

Award winning ad shown to students in Mayo

For the fifth year in a row, the AXA Roadsafe Roadshow took place in Mayo on February 3rd 2011. Almost 1,500 transition year students from all over Mayo and surrounding counties attended the roadshow which was run in association with Mayo County Council in the TF Royal theatre.
The roadshow depicts how a great night out [...]