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Posts Tagged ‘road safety’

Lower drink driving limit law passed

New lower drink driving limits will come into force in September 2011 after the Dáil passed a vote on Wednesday. Minister for Transport Noel Dempsey believes this change to the Road Traffic Bill will save lives and reduce injuries on the roads.
The new Bill will reduce the drink-driving limit to 50 mg – the equivalent [...]

Hit & Run: 20% would not admit damage to a parked car

You’ve had a nice shopping trip, picked up a few deals. But your good mood evaporates as you return to find a small dent in the back of your car… Luckily enough you have a comprehensive car insurance to cover this lovely parting gift from a careless driver.
Many of us have had a ‘little tip’ in [...]

The power of positive thinking or the power nap?

Can you catch 40 winks in 20 minutes? Whether it’s the mid afternoon slump or early evening snooze, it’s all the rage. For my old man it was just a sign of, well, becoming an old man. But times have changed. The power nap suddenly has street cred and did you know that it could [...]

Oprah’s ‘No Phone Zone’ – texting and driving is a big no no!

Whether it’s a Nokia, Siemens, Sony Ericsson or an iPhone – it’s a shocking fact that using your mobile phone while driving can be as dangerous as being drunk behind the wheel.
Oprah Winfrey has started a campaign in the USA on this serious issue to raise awareness for how dangerous driving while distracted by your [...]

The most beautiful seat belt ad ever created

Check out this road safety ad from the UK -

The most beautiful seatbelt advocacy commercial ever (produced by the Sussex safer roads in the UK)
This has been marketed as ‘The most beautiful seat belt ad ever created’. AXA in the past has sponsored a variety of different road safety tv ads. These ads are ultra hard [...]

Mayday! – take care on the Irish roads this weekend

Last year May was the most dangerous month of the year on Irish roads with 29 people losing their lives. The bank holiday weekend alone accounted for 6 of those tragedies. With this year’s May bank holiday upon us and with a decent weather forecast, there no doubt will be plenty of traffic on our [...]

‘Next time, it could be you!’ – Safe driving message from AXA

“I go through a pair of trainers quicker than most athletes… not from wear and tear but due to the blood soaked splatter stains that never wash out”.
- Haunting words spoken by the A&E consultant at a recent AXA Roadsafe Roadshow that was held at Goffs, in Kildare on Thursday 15th April.
He went on to describe [...]

The dummies behind the wheel

How hard are crash test dummies? – Thick skinned and tougher than nails, they have a ‘can do’ attitude and don’t ask any questions. They are the SAS of the mannequin world. One thing is for sure – they pack a lot of punch into their short lives. And their legacy might just save your [...]

“That’s a ‘fine’ way to talk to your mother, Tony McCoy”

It’s taken 15 years of hard work, blood and sweat but last Saturday Tony McCoy, Northern Irish horse racing jockey finally managed to ride home the winner in the Grand National at Aintree. However just a few hours later, he was stopped by police on his way home from Aintree for talking to his mother on his [...]

Make it a ‘Good Friday’ – Drive safely this weekend!

AXA Insurance would like to make a plea to all road users for extra caution on our roads during the upcoming bank holiday weekend, a busy weekend for people driving down the country.
The death toll from road accidents in Ireland to date is 40 people who have lost their lives, compared to 57 at the same [...]